Six free consultations for in-house employer brand and TA teams

Let's spend 45 minutes talking about your employer content

I'm opening up six free consultation calls before the end of the year. Each one is a proper working conversation built around three questions - what you're making now, the people and stories you haven't used yet, and what you could realistically get done next quarter - so you come away with a clearer plan rather than a sales pitch.

6 of 6 spots available - calls run 30 Nov to 18 Dec 2026

Chris Le'cand-Harwood at EBCon — **Your consultation is with Chris Le'cand-Harwood** Host of the Employer Content Marketing Podcast, author of The Lean Employer Content Guide and winner of 11 industry awards

Is this for you?

Made for small teams doing a lot with not very much

Most of the employer brand and TA people I speak to are a team of one or a small team, juggling campaigns, hiring managers and careers site updates, and the content tends to get made reactively in whatever time is left over. If that sounds familiar, this conversation is for you.

A good fit if you

Work in-house in employer brand, talent acquisition or people comms
Make content already, but feel it could say more about what it's really like to work with you
Have people inside the business with brilliant stories and expertise you never get time to capture
Are planning next year and want a second opinion before you commit budget

Probably not for you if you

Work at an agency or production company
Are looking for someone to post on your social channels day to day
Want a heavily scripted sales video - I'm probably not the right fit

What we'll talk about

Three conversations in one call

Every consultation follows the same three topics, so there's a shape to it and nothing gets lost in a general chat. You tell me beforehand which one matters most and I'll give it a bit more time.

What you're making now

We'll look at the content you already have, where it lives and who it's reaching, and talk honestly about where it sounds like you and where it could have come from any employer in your sector.

The people and stories you're sitting on

Every organisation has people who know their stuff and talk about it brilliantly, from senior leaders to the folks on the front line. We'll find a few of them and the conversations that could turn into a series rather than another one-off video.

A plan you can run next quarter

We'll shape it into something that fits the time and budget you actually have, with a first piece or series to start with and a sense of what you can reuse across your channels.

How it works

Three simple steps

Step 1

Register your interest

Leave a few details at the bottom of this page. It takes less than a minute.

Step 2

Tell me a bit more before we meet

I'll send you a short form where you can share your careers site, a few pieces of content you'd like to talk about and what you'd most like to get out of the call, so I arrive prepared and we don't spend the first ten minutes catching up.

Step 3

Your 45-minute consultation

We work through the three topics together on Zoom, and you leave with a few clear next steps, followed by a written summary from me.

What you leave with

More than a chat

A 45-minute consultation

On Zoom, with your team if you'd like (up to three of you), shaped around what you share with me beforehand so we're not starting cold.

A written summary within two working days

The ideas we talked through, the people and series worth exploring, and your three next steps, so you've got something to share with your manager or the wider team.

My year ahead content planner

The same free planner I share with teams mapping out next year, so you can carry on the thinking once we've hung up.

A podcast episode or two picked for you

From 155+ episodes of the Employer Content Marketing Podcast, I'll point you to the conversations closest to what you're working on.

This is the same kind of thinking I bring to my paid Employer Content Workshop, in a shorter, more focused form.

Why only six?

Because I want to do each one properly

Each consultation takes some preparation beforehand and a written follow-up afterwards, and I'd rather do six of those well than squeeze in thirty rushed ones. Running a small number also lets me hear, in some depth, what in-house teams are wrestling with heading into 2027, which shapes what I make next - the podcast, the guides and the tools I share for free.

Once the six calls are booked, applications close.

Candid photo of Chris at work

Who you'll be talking to

Hello, I'm Chris

I've spent my career making employer brand, education and consumer content, and these days I help in-house teams turn the people, work and expertise inside their organisations into workplace documentaries, podcasts and conversational series. I've been doing this for a long time, both alongside in-house teams and behind the camera and microphone myself, and I love a good conversation about it.

Over the years, on my own and with my production partners, I've made content with and for the Royal Air Force, Cygnet Health Care, Hilton, Schroders, Forto, Legitimate Leadership and Cambridge United.

Industry awards

Wins at the Recruitment Marketing Awards, Digital Impact Awards and Lens Awards, plus nominations at the RAD Awards.

Years as an awards judge

A judge for the Recruitment Marketing Awards and the International Content Marketing Awards, and a judge at the RAD Awards.

155+

Podcast episodes

Host of the Employer Content Marketing Podcast, in conversation with 150+ employer brand, TA and content people since 2020.

Book on lean employer content

Author of The Lean Employer Content Guide, a practical printed guide for small teams making more from less.

I've also spoken at EMPPLE, Employer Brand Festival and EBCon.

Questions

Before you apply

Is this really free, or is it a sales call in disguise?

It's free, and most of the 45 minutes is spent on your content. At the end I'll mention how I could help if you'd like it, but plenty of teams will take the plan and run with it themselves, and that's a perfectly good outcome for me too.

Who should join the call?

Whoever looks after employer brand or recruitment content - up to three of you. If a hiring manager or comms colleague is involved in the content, they're welcome as well.

What do I need to prepare?

Not much. Once you've registered your interest I'll send a short form asking for a link to your careers site, two or three pieces of content you'd like to talk about and what you'd like to leave the call with.

Where and when do the calls happen?

On Zoom, between 30 November and 18 December 2026, at a time that suits you. I'll send a booking link along with the short pre-call form.

We're outside the UK. Can we still apply?

Yes. I work with teams across the UK, Europe and the US and will find a time that works across time zones.

Grab one of the six spots

Leave your details and I'll be in touch within two working days with a short pre-call form and a link to book a time. If it doesn't look like the right fit, I'll send over a few resources I think will help instead.